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        Gazze Academy 22109 students. Back from COVID. Still counting.

        A martial arts marketing case study with Paulo Gazze, who runs Gazze Academy in Huntington Beach, CA.

        Claim your free month See the website
        Paulo and his students lined up in white gis at Gazze Academy

        On the mat in Huntington Beach.

        Gazze Academy, Huntington Beach, CA. A conversion-driven website that helped Gazze Academy rebuild from 22 students back to over 109 and counting.

        Paulo Gazze

        The problem.

        Gazze Academy had 200 active students before COVID hit, and dropped all the way down to just 22. They needed more than a website refresh. They needed a complete digital foundation that could support a real comeback.

        1. 200 students before COVID

          An established academy in Huntington Beach.

        2. Down to just 22

          All the way down after COVID hit.

        3. More than a refresh

          They needed a complete digital foundation that could support a real comeback.

        The turning point.

        They needed more than a website refresh. They needed a complete digital foundation that could support a real comeback. Today, Gazze Academy is back up to over 109 students and counting.

        The results.

        Before COVID · 200
        Source: Paulo's own numbers

        How we got there.

        1. Built to book trialsA clean, conversion-focused martial arts school website built to turn traffic into trial bookings.Website design
        2. Mobile-first and fastA mobile-first layout, fast load times and strategic calls-to-action.
        3. Social proof throughoutIntegrated social proof throughout the site.
        4. Local SEOEvery page was built with SEO optimization in mind to help Gazze Academy rank locally.Local SEO

        The website we built.

        Veuze Media designed a clean, conversion-focused martial arts school website built to turn traffic into trial bookings. Our martial arts web design services included a mobile-first layout, fast load times, strategic calls-to-action, and integrated social proof throughout the site. Every page was built with SEO optimization in mind to help Gazze Academy rank locally and attract new families searching for martial arts programs in their area.

        Visit the live site Our martial arts website design
        gazzeacademy.com
        The full homepage of Gazze Academy's website, gazzeacademy.com, designed by Veuze Media

        Straight from Paulo's phone.

        What Paulo sent us while it was happening. Real screenshots, names left in.

        Paulo's team: "We've gotten 21 leads from ads, 9 from website. We got 4 sign ups."
        Paulo: "Sky and Tod said they will come again. I think I can sign them up. That will be 6"
        Paulo: "Sign Brittinay this morning. 9 am class. 100 closer haha"
        Paulo: "Thank you, sign up Jordi yesterday"
        Paulo: "I sign Alex and Canyon last night at 9 pm btw"
        More client wins, straight from owners' phones

        More than a website refresh. A real comeback.

        More schools like this.

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        Your school, next chapter.

        Paulo started with 22 students. Your first month is on us: no contract, no deposit, nothing up front.

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